Since 1980, the authentic taste of South Tyrolean tradition, by Pfitscher.

Pfitscher

From a small workshop in the heart of Merano to a business renowned worldwide: our journey began in 1980 with a simple family recipe and a deep passion for artisanal craftsmanship. Today, just as back then, our speck and cured meats are the result of a perfect balance between rural tradition and technological innovation.

Every Pfitscher product embodies the authentic taste of careful production, without gluten, colourings, milk or derivatives. The quality? You can taste it from the very first bite. Our daily commitment is to guarantee sincere, consistent flavours that always live up to expectations – from those who choose us at the counter to large industrial suppliers.

The taste
of tradition

The taste
of tradition

The flavour
behind every choice.

At Pfitscher, we don’t just produce cured meats: every day, we build a culture of taste based on care, respect and passion. Our employees are the beating heart of the company. We invest in training, wellbeing and growth because we believe that a peaceful working environment is reflected in the final result. We are a constantly evolving company, attentive to market needs and ready to innovate. We listen, improve and grow with a single goal: to offer the best, always.

Our values,
our commitment

Every action we take reflects a responsible choice: from the use of renewable energy to the reduction of packaging, from the selection of local raw materials to sustainable mobility.

Because the best taste is also the one that respects the future. We are convinced that taste reveals this. Try our products: they tell an authentic story, made up of hard work, passion and respect for what really matters.